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Dan Golden
www.marvgolden.com
They have made it so easy for us to conduct business over the internet, I wouldn't think of changing service providers or using another eCommerce solution.
 
 

Survey Creation Tools| Email Creation Tools | Database Management 
Marketing Features |
 Statistics Tools | Pricing

 

Analyze the success of your campaigns and optimize future campaigns based upon measured results.



Real Time Statistics Relating to your Online Survey:
  • Number of survey hits:
    -total number of people who viewed user's website survey
  • Number of additions to database:
    -total number of people who chose to opt-in
  • Number of removals from database:
    -total number of people who chose to opt-out
  • Number of Profile Updates:
    -total number of subscribers who changed their profiles


Real Time Messaging Statistics:

  • Total number of messages sent
  • Number of Plain Text messages sent
  • Number of HTML messages sent
  • Number of bounced (undeliverable) messages
  • Number of HTML messages opened
  • Number of AOL (6.0 & newer) messages opened
  • Percentage of sent HTML messages that were opened
  • Percentage of sent AOL (6.0 & newer) messages that were opened
  • The names and email address's of the subscribers who opened the message
     


Real Time Link Tracking/ Click-Trough Statistics:


An easy to remember name may be assigned to each link in your message to allow for simple, concise reporting. The following statistics are available for each unique link in a message:

  • Total number clicked
  • Total number clicked by recipients of Plain Text messages
  • Total number clicked by recipients of AOL 5.0 & older messages
  • Total number clicked by recipients of AOL6.0 & newer messages
  • Total number clicked by recipients of HTML messages
  • Percentage Response Rate by HTML & AOL6.0 recipients
  • The names and email addresses of the subscribers who clicked


Real Time Viral Marketing Program Statistics (Refer-a-Friend)
:

Track the success of your Refer-a-Friend Programs

  • Total participants
  • Total number of people referred
  • Total number of sign-ups from those referred
  • Percent Conversion Rate
  • Names of participants
  • Total number referred by individual participants
  • Total sign-ups generated by individual participants


Real Time Customer Loyalty/Frequency Program Statistics
(Event Reminder)
:

Track the success of your Event Reminder Programs

  • Total opened (by month)
  • Total sent (by month)
  • Percentage Opened
  • Number of links clicked by HTML recipients
  • Number of links clicked by AOL recipients
  • Percentage of links clicked

Return on Investment (ROI) analysis is now possible with BlueHornet's Revenue Tracking Tool! (ROI Tracker)

Track the revenue generated by your campaigns! Receive real time reports as to the dollar amount generated by each individual link in your email campaigns which drive traffic back to your eCommerce site!

 


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